The Piedmont Environmental Council’s Buy Fresh, Buy Local campaign has had a tremendous response; consumers are stocking up on produce at the lively farmers markets located in each of the Piedmont’s counties, and local businesses– listed in the PEC’s local good guide– have noticed a definite increase in business, with customers mentioning the guide.

PEC has also put together “Meet the Farmers” dinners as part of this initiative. Multi-course feasts have been held at Tolliver House in Gordonsville, Claire’s in Warrenton, and Mas in Charlottesville.

Pssst. Rumor has it that the PEC has some lovely reusable shopping bags with the “Buy Fresh, Buy Local” logo. They’re selling for $5 a bag.