“It’s open to farmers or crafters or bakers,” Carter said. “It’s a producer-only market, so you can’t buy things and resell them, but the growers set up an account on the Web site.”
Producers will have a page on the Web site where they can describe their farm or business, post pictures of products and a list of all the goods they’ll have for sale that week. Each account is free for the producers to set up and they set their own prices for the goods.
Buyers can log onto the Web site during the set hours of 8 p.m. Saturday night to 8 p.m. Monday night to place their orders. Then, every Wednesday between 3:30 p.m. and 6:30 p.m., the buyers can come to the Rockfish Valley Community Center in Nellysford to pay for and pick up purchases. The first opening for goods will be available for pick up on March 18 at 3:30 p.m.
“One of the big things for us was that we, we’re a small producer,” she said. “We’ve gone to farmers markets before and sold things but we often found that we had excess, but it wasn’t really enough to warrant paying the fees, setting up a booth and then going to market. So this just seemed that even if I couldn’t get anyone else signed on, this was great for me if I can get people to participate because then I can sell the excess that we have.”